12 Best Hotel Logos for Inspiration in 2026

Marriott's logo features a bold, elegant wordmark that has evolved to become one of the most recognized names in hospitality. The sophisticated typography with its distinctive 'M' communicates professionalism and reliability. The current design balances modern simplicity with the gravitas expected from a company managing over 30 hotel brands worldwide.

Hilton's clean, modern wordmark represents over a century of hospitality excellence. The bold, sans-serif typography projects confidence and accessibility, while the distinctive 'H' has become a global symbol of quality accommodations. The simplicity of the design allows it to work seamlessly across the company's diverse portfolio of brands.

Hyatt's logo combines a sophisticated wordmark with a subtle, abstract symbol that suggests both luxury and forward movement. The design evolution has maintained brand recognition while modernizing for the digital age. The clean lines and premium typography position Hyatt as a leader in upscale hospitality experiences.

IHG (InterContinental Hotels Group) uses a bold, modern acronym design that represents its global portfolio of brands. The strong letterforms and clean geometry project corporate strength while remaining approachable. As a parent company for brands like Holiday Inn and InterContinental, the logo must work as an umbrella identity.

Four Seasons' iconic tree symbol represents the brand's commitment to excellence across all seasons and locations. The elegant, stylized tree evokes nature, growth, and the four seasons themselves, while the refined typography speaks to the ultra-luxury positioning. This logo is synonymous with the highest standards in hospitality.

The Ritz-Carlton lion and crown emblem is perhaps the most prestigious symbol in luxury hospitality. The heraldic design communicates royalty, tradition, and uncompromising excellence. Combined with elegant serif typography, this logo promises guests an experience fit for nobility - a promise the brand has delivered since 1898.

Sheraton's wreath symbol has been a hallmark of the brand since 1937, representing hospitality's warm embrace. The laurel wreath evokes victory, achievement, and classical elegance, while positioning Sheraton as a premium yet accessible choice. Recent modernizations have simplified the design while maintaining its distinctive character.

Westin's clean, modern wordmark with its distinctive compass-inspired symbol represents the brand's focus on wellness and rejuvenation. The design communicates both direction (helping travelers feel at home) and balance - core to Westin's wellness positioning. The sophisticated typography appeals to health-conscious business travelers.

W Hotels revolutionized hospitality branding with its bold, single-letter identity. The oversized 'W' is unapologetically modern, targeting design-conscious travelers who value style and nightlife as much as accommodation. This minimalist approach broke from traditional hotel branding and created an entirely new category of lifestyle hotels.

Holiday Inn's green logo has been welcoming travelers for over 70 years. The distinctive script wordmark inside a rounded rectangle creates a friendly, approachable identity that promises comfort without pretense. The green color suggests freshness and reliability, making it a trusted choice for family travelers worldwide.

Best Western's crown logo represents its positioning as 'the best' choice for value-conscious travelers. The royal symbol adds a touch of aspiration to an accessible brand, while the bold blue and gold color scheme conveys trust and quality. Recent redesigns have modernized the look while keeping the iconic crown.

Radisson's modern logo features clean typography with a distinctive symbol that has evolved over the years. The current design balances Scandinavian simplicity with global appeal, reflecting the brand's origins and international reach. The refined aesthetic positions Radisson as an upscale choice for business and leisure travelers.